Audi
The Audi brand continued its electrification campaign in 2022 despite a challenging supply and logistics situation. The operating result increased significantly year-on-year.
BUSINESS DEVELOPMENT
The Premium brand group combines four strong brands from the progressive premium and luxury segment: Audi, Bentley, Lamborghini and Ducati. “Vorsprung” is Audi’s global brand promise, and one which means the brand with the four rings is consistently focusing on the premium mobility of the future: connected, sustainable, electric, and autonomous. In developing and scaling up innovative technologies, Audi plays a leading role within the Group, not least with the Premium Platform Electric (PPE) for all-electric premium vehicles.
In the reporting period, the Audi brand presented the Audi Q8 e-tron, the successor to the successful Audi e-tron. The model impresses with its progressive design, optimized drive concept, improved aerodynamics, and higher charging and battery capacity. Audi also launched the new version of its Audi A8. The exterior impresses with even greater presence and athleticism. The feel-good interior offers passengers generous space. Audi gave a first preview of the Premium Platform Electric with the Audi A6 Avant e-tron concept. Furthermore, it outlined the mobility of the future with two further concept vehicles – the Audi urbansphere concept and Audi activesphere concept. The Bentley brand presented the Bentayga EWB and Flying Spur Speed in fiscal year 2022. The Bentayga EWB is 180 mm longer than the Bentayga. Its emphasis is on wellbeing and interior luxury. The dynamic Flying Spur Speed grand tourer rounds off the Bentley brand’s new portfolio.
In a difficult market environment, Audi (Premium brand group) delivered a total of 1.6 (1.7) million vehicles to customers in 2022. Increases were recorded in Germany (+18.7%), Italy (+1.6%), Spain (+1.4%) and Canada (+1.2%).
Unit sales at Audi (Premium brand group) amounted to 1.1 (1.0) million vehicles in the reporting period. There was particularly high demand for the all-electric Audi e-tron, Q4 e-tron and Audi e-tron GT models; the Audi A3 and Audi Q5 were also very popular. The Chinese joint ventures sold a further 599 (644) thousand locally produced Audi vehicles. Unit sales at the Lamborghini brand amounted to 9.2 (8.3) thousand vehicles. Bentley sold 15.5 (14.6) thousand vehicles and Ducati 65.0 (56.9) thousand motorcycles.
In 2022, Audi produced 1.7 (1.6) million units worldwide. Bentley produced 16.4 (14.8) thousand vehicles and Lamborghini 9.9 (8.3) thousand. Ducati produced 70.4 (59.2) thousand motorcycles.
SALES REVENUE AND EARNINGS
Sales revenue at Audi (Premium brand group) climbed to €61.8 (55.9) billion in fiscal year 2022. The operating result before special items improved to €7.6 (5.9) billion, mainly attributable to a strong performance in the new and used car market and solid results from the Lamborghini, Bentley and Ducati brands. The operating return on sales before special items climbed to 12.3 (10.6)%. The diesel issue resulted in low negative special items. The figures for the Bentley, Lamborghini and Ducati brands are included in the key financial indicators for the Audi brand.
Units |
|
2022 |
|
2021 |
---|---|---|---|---|
|
|
|
|
|
Q5 |
|
319,162 |
|
279,613 |
Q3 |
|
239,340 |
|
250,852 |
A4 |
|
234,395 |
|
199,628 |
A3 |
|
210,341 |
|
164,299 |
A6 |
|
208,729 |
|
227,237 |
Q2 |
|
88,372 |
|
103,046 |
A5 |
|
66,124 |
|
64,012 |
A1 |
|
58,777 |
|
60,158 |
Q4 e-tron |
|
58,764 |
|
27,519 |
Q7 |
|
52,514 |
|
56,600 |
Q8 e-tron |
|
51,545 |
|
44,962 |
Q8 |
|
37,330 |
|
35,406 |
A8 |
|
18,398 |
|
22,285 |
A7 |
|
17,437 |
|
16,533 |
e-tron GT |
|
12,674 |
|
9,602 |
TT |
|
8,126 |
|
8,489 |
Q5 e-tron |
|
3,113 |
|
99 |
Q6 |
|
2,042 |
|
– |
R8 |
|
1,097 |
|
1,679 |
|
|
1,688,280 |
|
1,572,019 |
Units |
|
2022 |
|
2021 |
---|---|---|---|---|
|
|
|
|
|
Bentley |
|
|
|
|
Bentayga |
|
7,346 |
|
5,838 |
Continental GT |
|
4,793 |
|
5,003 |
Flying Spur |
|
4,226 |
|
3,947 |
|
|
16,365 |
|
14,788 |
Lamborghini |
|
|
|
|
Urus |
|
5,751 |
|
5,240 |
Huracán |
|
3,443 |
|
2,435 |
Aventador |
|
661 |
|
628 |
|
|
9,855 |
|
8,303 |
|
|
|
|
|
Ducati, motorcycles |
|
70,389 |
|
59,214 |
|
|
2022 |
|
2021 |
|
% |
---|---|---|---|---|---|---|
|
|
|
|
|
|
|
Deliveries (thousand units) |
|
1,639 |
|
1,704 |
|
−3.8 |
Audi |
|
1,614 |
|
1,681 |
|
−3.9 |
Bentley |
|
15 |
|
15 |
|
+3.5 |
Lamborghini |
|
9 |
|
8 |
|
+9.9 |
Vehicle sales |
|
1,070 |
|
1,024 |
|
+4.5 |
Production |
|
1,715 |
|
1,595 |
|
+7.5 |
Sales revenue (€ million) |
|
61,753 |
|
55,914 |
|
+10.4 |
Operating result before special items |
|
7,622 |
|
5,936 |
|
+28.4 |
Operating return on sales (%) |
|
12.3 |
|
10.6 |
|
|
Q8 e-tron